What’s better than one supermodel? Two, of course! Those are exactly the words that the house of Balmain has chosen to live by for its F/W 2015 campaign. A few sneak peaks were just released last week, and while supermodels Kendall Jenner, Gigi Hadid and Joan Smalls were obvious choices to star in the campaign, we were pleasantly surprised to see their equally stunning sisters alongside them in the photos.
Kylie Jenner, Bella Hadid and Erika Smalls posed in a series of duo shots: provocative, dimly lit photos that evoke everything you’d expect from the iconic fashion house. Sensual silhouettes, rich colors, metallic knit fabrics and embellished necklines are just a few of the staple elements we can expect to see in the upcoming line.
We’re more than excited to see what’s in store, and can safely say we think the familial campaign has piqued the public’s interest as well.